Folder and Brochure Design

Project: x4 Product manual covers and body pages
Client: Key Business Advisors

Project request was to design and develop a fresh new look/feel for their current Sales coaching and HR product manuals. There current manuals were done in house, lacking a professional design as well as type and page layout.

Our approach was to create a product 'brand' design that would carry over the 4 folder covers and manuals. We presented 4 concepts for the client to review and interact with the design process. A style was chosen as a starting base, with refinements continued through the process to become one final design brand for these series of folders.

The idea behind these folders was to incorporate a 'wave' effect into the design, as one of their key messages was to with 'Surfing the wave' in their Sales Coaching Process. We styled it with their corporate colours, but also introduced other colours so that they became part of a product series. All based on the same theme, as well as reflected strong product and corporate branding. The outcome was a great success with the client finding a 20% increase in sales for his Sales Classes as well as the manual products.

Click here to read our Testimonial by Colin Willson from Key Business Advisors

Project: MKS Brochure Design
Client: MKS Partners – Accountants

Ascot Vale based Accountants - MKS Partners, approached our services to create a 12 page corporate sales brochure for their prospecting new clients and customers. We analysed their business as being 'service' focused, and we approach the design with large staff images and people working within the business. Rather than being 'money or accounting' focused, it was all about the people and people behind the scenes that make MKS so successful.

Project: TrackStyle Folder and Brochure Design
Client: Trackstyle P/L